What Shoppers Want Now: Consumer Attitudes on Ecommerce, Fraud & CX

The pandemic accelerated ecommerce trends and generated extraordinary impacts:

• 78% of consumers shopped more often and/or spent more online during the pandemic. As people buy more online, their expectations for great experiences are rising — and they’ll quickly shift their business to retailers that meet those expectations.

• 48% of consumers shopped at both local and international websites. Ecommerce retailers that customize CX for their cross-border shoppers will see the most benefit from this trend.

• 71% of online shoppers would rather pay with their digital wallet than with a credit card. Alternative payment methods are now a must-have for online stores. 

Source: ClearSale Original Research Report: State of Consumer Attitudes on Ecommerce, Fraud & CX 2021

The ClearSale team will discuss these findings and more takeaways you can use to fine-tune your CX. You’ll learn:

• The impact of ecommerce on cross-border shopping and CX.

• How the generation gap creates personalization challenges for retailers.

• The payment methods and CX elements that customers prefer the most.

• How fraud and false declines affect CX and customer churn.