Intelligence to
Ecommerce Industry Guide:
Consumer Electronics
Almost everything we do today - from entertainment, to exercise, to travel, to communications, to education – is inextricably linked to one electronic product or another.
Whether it’s a smartphone, a laptop, a fitness tracker, a video game console, or a trusty pair of headphones, there are some devices we just can’t live without.
Gigantic companies dominate the consumer electronics industry, but the industry also thrives on innovation. Today’s anonymous brand can become tomorrow’s household name.
We can’t say for sure what the next essential consumer electronics product will be. But we do know how that product will be sold: online.
In this guide, we’ll explore the global ecommerce market for consumer electronics. We’ll define the average buyer and survey some of the most promising opportunities in the field.
We’ll also examine why online payment fraud continues to plague the consumer electronics industry and share some fraud prevention strategies. And we’ll show how ClearSale helps ecommerce industry leaders guard against fraud and grow online revenue safely.
PART A
The State of the Consumer
Electronics Market
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